They incite hate as they comment, troll and bully through careless words and ignorant opinions. They say things, mean things, things that they would never have the courage to say to another human in person. Hiding behind keyboards and touch-screens, their anonymity inflates their egos and any sense of self or accountability slips away between ones and zeros.
It’s been clear for many years that being part of a group makes us behave differently to how we behave alone. But, how has the internet changed this? We now have giant, global, virtual mobs which have totally changed the social psychology landscape. There’s now a new mob mentality arising.
The internet has created virtual mobs where all sense of social responsibility is absent. It’s now so easy to comment on something, attack a person or group, or be influenced by mob ideals. I believe that when most people write comments, tweet or post something that attacks another person online, they actually don’t feel as though they’re talking to a person. The virtual nature of communication weakens their sense of self and their social responsibility which impacts their respect for others feelings.